Miriam Perestelo, the Councillor for Commerce of the Cabildo de La Palma, emphasises the importance of this initiative for local businesses.
The Cabildo de La Palma, through the public company Sodepal, directed by the councillor Miriam Perestelo, is organising a new edition of the shop window competition on the occasion of the Bajada de la Virgen de Las Nieves, this time as part of the Lustral Fest. The aim of this initiative is for the establishments to decorate their premises with traditional and historical elements of La Palma. The decorations must be on display from 25 June to 20 July, inclusive.
The Councillor for Economic Promotion and Commerce of the Cabildo de La Palma and CEO of Sodepal, Miriam Perestelo, emphasises the importance of this initiative for local businesses. "This type of project is a unique opportunity for businesses in La Palma to show their ingenuity and attract customers, both locals and visitors, at a magical time such as the Bajada de la Virgen, after ten years without being held".
On this occasion, the cultural identity of the island is highlighted, emphasising the importance of traditions, customs and crafts.
In this way, it contributes to boosting the promotion and visibility of the commercial fabric. This is one of the main challenges facing the sector and the Cabildo has understood the need to promote these measures.
The deadline for registration is 22 June. The shop window exhibition will be held from 25 June to 20 July. Any business linked to commerce and located on the island can take part. The participating companies will once again receive financial support of up to 100 euros for the purchase of materials to complement their decorations.
The prize-giving ceremony will take place on 18 July. A total of 1,800 euros will be distributed among the winners, as well as two tickets to the Lustral Fest for each winner. The competition includes the production of a photographic report and promotional video of the participating companies, with the intention of boosting the publicity of the venues.
All the information on this can be found at the following link https://sodepal.es/concurso-de-escaparates-lustral-fest/